Media Kit
Cafe Emporos Media Kit
Business Name: Cafe Emporos
Founder: Ruben Trujillo
Website: www.cafeemporos.com
Email: ruben@cafeemporos.com
TikTok/Instagram: @cafeemporos
About the Business:
Cafe Emporos is a Latino-owned small business that blends the warmth of coffee with the emotional connection of greeting cards. Each personalized packet features a heartfelt message printed directly on ready-to-brew hand-drip coffee or tea. Created during a time of personal hardship, Cafe Emporos has grown from a simple act of creativity into a meaningful product that connects people in a unique way.
Founder Story:
Ruben Trujillo was a former barista and caregiver working multiple jobs when he hit rock bottom. Fueled by the desire to create something meaningful, he launched Cafe Emporos — a product born from resilience, resourcefulness, and heart. What started as a side hustle became a business that would later gain national attention through a viral TikTok campaign.
Milestones & Recognition:
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Featured in a National TikTok Campaign (2025) highlighting small businesses
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Selected out of 30 businesses to win a $7,500 grant through Arizona State University for an impactful business pitch
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Received organic media coverage including an NPR feature
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Average first-time customer order: $300, primarily from brides planning weddings 1–6 months in advance
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Product used for weddings, baby showers, corporate gifting, and holiday bundles
Target Audience:
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Brides and wedding planners
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Thoughtful gift-givers
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Corporate clients looking for meaningful brand moments
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TikTok and social media audiences seeking one-of-a-kind products
Product Highlights:
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Personalized message/photo printed on each packet
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Fresh hand-drip coffee or pyramid tea bags inside
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Customizable for holidays, weddings, and special events
Press Inquiries:
For samples, high-res images, interviews, or speaking opportunities, please contact:
Ruben Trujillo
ruben@cafeemporos.com
Thank you for supporting small business storytelling and innovation.